Sponsorship Enquiry

MOVE IT is an electric festival of all things dance with a fiercely loyal, energetic and predominantly female following.




We have the power to bring your brand to life. From specially choreographed performances and branded dancers to stage giveaways and photo booths. Brands aligned with MOVE IT align themselves with an entire culture of fresh thinking, vibrant and influential young people.



2019 Visitor number: 31,389

Age: 16-24 years old

Female (92%) Male (8%)


MOVE IT audience are:

Key influences within their peer group

Prolific users of social media

Early adopters


Online: (2019 campaign)

Website Users: 186,088

Page Views: 1,155,507



Email database: 43,748



Instagram – 45,200

Facebook – 35,600

Twitter – 22,500


We have a wealth of opportunities available and can create bespoke opportunities for your brand so if you’re interested in finding out more get in touch!

For more details contact:

Donna Easton on +44 (0) 207 150 5971 or donna.easton@upperstreetevents.co.uk

or fill out the enquiry form and we’ll be in touch…

MOVE IT 2020 Postponed

It is with great regret that Upper Street Events has today decided that, as a result of the evolving Covid-19 situation, it is no longer possible for us to hold MOVE IT 2020 this weekend. 

We have been following UK Government guidelines and working with the rolling advice from Public Health England and other organisations, but it is now with much sadness that we have taken the decision to postpone the event.  The safety and wellbeing of our staff, exhibitors, visitors, partners and contractors is of the utmost importance to us, and therefore feel the protection and prevention of harm to all involved is vital to this decision.

We love MOVE IT and we love this community and we’ve been carefully listening to the feedback we’ve been receiving from visitors, exhibitors and participants.  Until this morning the community has been overwhelmingly in support of the event continuing as planned.   Since the announcement by the World Health Organisation on the evening of 11th March, which has labelled Covid-19 a pandemic, that sentiment has understandably changed.  We have a duty to safeguard everyone who plays a part in making Move It happen and, as such, we have reached this difficult decision.

We are currently working with ExCel to look at options to reschedule MOVE IT to a later date.  Tickets will be valid for a rescheduled event.  If you are unable to make the new date, a refund will be issued.  We will be in touch over the next week to update you on the situation.

We are sincerely sorry that we have had to make this incredibly difficult decision and thank you for bearing with us at this uncertain time.